CORPORATE EVENT | MINNEAPOLIS, MN
An experiential exhibit illuminating a compilation of successes and forward-thinking initiatives through both low-touch and high-touch team member engagement.
After a year of initiatives tailored to help all families discover the joy of everyday life, Target had a lot to celebrate during Fall National 2018. From an expanded delivery portfolio to store remodels across the chain, it was a year defined by progress across a number of channels for Target. To celebrate, we brought to life 4 big ideas for Target in an event format that unified corporate messaging and infographics, larger-than-life photo-worthy spectacles, and team member activities including live screen printing of posters, physical surveys, and a jumbo pay-it-forward card dispenser to name a few. This week-long activation demonstrated that, with a bit of creative problem solving, corporate communications can be more than just informative, they can be something to celebrate.